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Why I’ll Always Be an Athlete (Even if I Don’t Compete Anymore)

There’s a moment every athlete faces: the day the competition ends.


For me, it wasn’t dramatic. There wasn’t a gold medal around my neck or a stadium chanting my name. It was quieter than that. I remember walking off the long jump runway one final time, placing my spikes down on the track as if to leave a piece of myself there. It wasn’t planned, it just felt right. A silent way of saying goodbye to the sport that shaped me.

What I didn’t realize in that moment was that while I was parting ways with competition, I wasn’t leaving behind the athlete in me. That part has never left, and I don’t think it ever will.




The Echo of Early Mornings


Even now, years removed from competition, my body still remembers. I wake up before the sun, not because I have practice, but because discipline is wired into me.


Those early mornings on the track taught me about consistency, sacrifice, and chasing something no one else could see but me. While the crowds only saw the competition, the real work was done in silence, the drills, the lifts, the endless repetition.


Why I’ll Always Be an Athlete (Even if I Don’t Compete Anymore)


Today, those mornings look different. Instead of sprints, it’s preparing for a gallery showing. Instead of plyometrics, it’s building Frederick Films with my business partner. Instead of race-day strategy, it’s reviewing notes for a keynote speech. The stage has changed, but the commitment feels the same.


Norris Frederick sitting on a stone wall overlooking the Seattle skyline and Space Needle, reflecting on life after sports and the athlete’s journey beyond competition.
The View Beyond the Runway

PRs That Don’t Fit on a Scoreboard

As an athlete, numbers ruled my life. Jumps measured to the centimeter. Sprints timed to the hundredth of a second. My worth, at least in that chapter, was tied to data. Now, my PRs can’t be measured with a stopwatch.


Like the day I sold my Strawberry Moon print for $13,500, validation that my art mattered. Or the moment a student approached me after a speech and whispered, “I thought I was alone until I heard you.” Or the breakthrough inside my men’s group, The Circle, when someone shared their truth for the first time. Those aren’t medals, but to me, they’re victories far more valuable.


Discover the story behind Norris Frederick’s Strawberry Moon fine art print, a $13,500 gallery sale that symbolizes victories beyond the track. From athlete to artist, learn how passion and purpose can’t be measured on a scoreboard.
Strawberry Moon Print

Lessons in Resilience

Failure was part of athletics, missed heights, fouled jumps, injuries. At the time, they felt crushing. Looking back, they were rehearsals for resilience.


Running an art gallery? Stressful. Some days bring in crowds, others test your patience. Entrepreneurship? Constant ups and downs. Speaking? It’s vulnerable to stand on a stage and open your soul to strangers.


But none of those things can break me. Because long before this chapter, I learned how to get up after a fall, reset, and walk back down the runway again. That’s what athletics gave me: the resilience to keep showing up.


Norris Frederick walking off the long jump runway after a missed attempt, capturing the resilience athletes build through setbacks and failures.
Resilience isn’t built in the wins, it’s forged in the fouls, the setbacks, and the moments where you have to walk back to your mark and try again.

Redefining Competition

For years, competition was simple. It was me versus the jumper in the next lane. The scoreboard told the story.


Now, the scoreboard is gone. The competition is internal. Can I create something more meaningful than I did last week? Can I deliver a talk that lands deeper than the last one? Can I grow as a leader in my community?


The athlete in me still loves to push. But I’ve learned something sports rarely teach: collaboration outlasts rivalry. These days, I want to build alongside great people, not just beat them.


Norris Frederick sitting on a purple track in reflection, symbolizing the shift from competing against others to focusing on internal growth and self-improvement.
For years, competition meant beating the person in the next lane. Now, it’s about growing beyond the version of myself I was yesterday.

The Identity Question

For so long, my name and “athlete” were inseparable. “Norris Frederick, The Jumper.” That identity gave me purpose, but when the stadium went quiet, I had to wrestle with who I was without it.


At first, I thought I had to choose. Leave “athlete” behind and become something new. But I was wrong.


Now I know: being an athlete isn’t something I left on the track. It’s part of my DNA. It’s in how I approach art, business, speaking, and life itself. It’s not my whole story, but it will always be the opening chapter.


Black-and-white portrait of Norris Frederick looking back while walking near the water, symbolizing reflection on identity beyond athletics.
For years, ‘athlete’ defined me. Today, it’s still part of who I am, but it’s no longer the whole story.

The Athlete’s Mindset in Everyday Life

Being an athlete was never about medals, it was about how you live.

I still:

  • Break down big dreams into small, disciplined steps.

  • Obsess over the details others overlook.

  • Push past comfort because I know growth lives on the other side.

  • Celebrate small wins the same way I once celebrated new personal records.


That mindset is the thread tying every chapter of my life together. Whether I’m hanging a new piece in my gallery, stepping on stage, or guiding men in vulnerable conversations, the athlete in me is right there.


Norris Frederick focused on installing artwork in his gallery, symbolizing the athlete’s mindset of discipline, detail, and persistence in everyday life.
The same discipline that once fueled my training now drives the details behind my art and business.

Legacy Beyond Medals

For a long time, I thought legacy was measured in gold, silver, and bronze. Now, I see it differently.


My legacy is the art hanging in someone’s living room. It’s the email I get from someone who heard me speak and decided to keep going. It’s the safe space created in The Circle when a man realizes he doesn’t have to carry his struggles alone.


That’s legacy. That’s impact. And the athlete in me is grateful I still get to chase it.


Guests smiling and connecting inside The Frederick Collection gallery, reflecting Norris Frederick’s legacy of impact, community, and art beyond athletics.
Legacy isn’t measured in medals, it’s found in the connections we build and the impact we leave behind.

Full Circle

I think back to that day on the long jump runway. To the spikes I placed gently on the track, almost as if I were leaving part of myself behind.


But the truth is, I carried that part of me forward. Those spikes weren’t a goodbye, they were a reminder. A reminder that being an athlete isn’t about a stadium, a scoreboard, or even a sport. It’s about a mindset.


I may never lace up those spikes again, but the lessons I learned in them walk with me every single day. And that’s why I’ll always be an athlete, not because of the medals, but because of the way I live my life long after the competition ended.


Norris Frederick walking off the long jump runway in front of a crowd, symbolizing the closing of one chapter and carrying the athlete’s mindset into life beyond competition.
Those spikes weren’t a goodbye, they were a reminder. The athlete in me didn’t end on the runway; he walks with me in every chapter of life

4 Comments


jessica
Sep 15

Norris, having been by your side through a good portion of your incredible journey—from your days as a professional athlete to watching you bravely step into new chapters—I just want to say how proud I am of you. Witnessing this transition firsthand has been an incredibly inspiring experience. 

You’ve taken everything that made you great on the track—discipline, resilience, passion—and poured it into everything you do now, whether it’s art, business, or speaking. Watching you grow and redefine what it means to be an athlete beyond competition has been nothing short of amazing. Seeing how you have persevered through tough moments and many unknowns, especially to grow and transition to the career you have today, has been so profound. 

You…


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You already know this but I’m so proud of you! Your growth, evolution and self awareness is exciting to watch. Keep rising there are no limits!

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So proud to witness the way your athlete’s mindset shows up in everything you do. That same drive and discipline that fueled you on the track now pushes our businesses forward in the best way!! It’s inspiring, motivating, and SO fun to be building this chapter together with you. That mindset inspires me and everyone around us to push further and do better! ❣️

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Replying to

Appreciate that. The athlete’s mindset has always been about consistency, discipline, and resilience, and it’s powerful to see how those same principles apply in business and life.

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